PostRelease

FAQs

1. Why use PostRelease?

   PostRelease is not just another ad network; it unlocks a new premium revenue opportunity. PostRelease is quick and easy to install, monitor, and manage. You can use it as an automated revenue stream and/or use it to sell advertiser-sponsored content on your own site(s).

2. What will advertiser-sponsored content look like?

   Each placement of advertiser-sponsored content is formatted to be consistent with the layout of the site on which it appears. It is clearly marked as an advertiser-sponsored content. The advertiser’s brand or product is listed as the content's author along with the brand or product’s logo within the content.

3. Will the content that I carry on my site be relevant?

   Relevancy is enforced in two ways. First, advertisers cannot choose the individual sites on which their content will appear. PostRelease automatically matches the content to relevant sites based on the information contained in the content. Further, the PostRelease platform will analyze initial read rates in the first few hours of the campaign. If your audience is not responding to the article, no further impressions will be delivered to your site. The content will only continue to appear on your site as long as your audience is responding to it.

4. What does your Javascript do?

   Our JavaScript code counts page views and visitors to your site and indexes your content. The index allows us to enforce relevancy and match the appropriate advertiser-sponsored content to your site. The JavaScript also renders the content on your site.

5. Will your Javascipt slow down my site?

   To ensure that our code does not slow down your site, our JavaScript has been engineered to be extremely lightweight. Our content is served from multiple world-class data centers and content delivery networks (CDNs).

6. Will my audience know that the content is sponsored?

   Yes. Each placement is clearly labeled as PostRelease with a message that makes it clear that the content is sponsored. The logo of the advertiser’s brand or product is shown with each PostRelease placement and the brand or product is listed as the content's author.

7. Can I run my existing ad units around the PostRelease?

   Yes. As long as you do not modify our content, we don't limit the advertising you do around the PostRelease placement.

8. How do I get started?

   Sign up today and one of our representatives will be in touch to answer any questions and help you get your site(s) into the network.